What is New Nowhere and what have we done?
Project: Sea Change Goes Online
Back in April, we took Sea Change online for the weekend, a fun distraction from Lockdown. We had such a great weekend and although we weren’t, it felt very much like we were all together for a while there.
A two day online festival of music, art, film and conversation curated by Drift Record Shop. Presented online for free. Including exclusive content from; Billy Bragg, Will Burns, Ana Da Silva, Dry Cleaning, Ben Lukas Boysen, Bing & Ruth, Richard Norris, Erland Cooper, Yann Tiersen, Nap Eyes, Porridge Radio and more.
24th - 25th April 2020
39,000 website visits
479,000 Twitter impressions
More
+ Read Laura Barton’s coverage for The Guardian.
+ Rewatch: Saturday.
+ Rewatch: Sunday.
““Totnes festival’s move online gives glimpses of what might have been but is also its own, triumphant entity”
★ ★ ★ ★ ★”
Project: Love Record Stores
About: The music community have launched a high-profile, global initiative on Thursday 26th March 2020, to help independent record stores during the current coronavirus (COVID-19) crisis. To ensure that an opportunity to highlight the work of record stores at this critical time remains in place despite the postponement of Record Store Day, we threw a day-long event featuring over 130 record stores, on 20th June. “The world’s biggest online instore”.
Featuring an exclusive live performance premiere from Yannis of Foals night of free jam collaboration "Milk", performances from Fontaines DC, Craig David, Circa Waves, John Grant, the event ambassador Tim Burgess, Black Pumas, Keaton Henson, Temples, I Break Horses, The Mystery Jets, Caroline, Ultraísta, Marika Hackman, BC Camplight, Orlando Weeks, Porridge Radio, Francis Lung, Rachael Dadd, Neon Indian's "Digger's Paradise", Rozi Plain, Sleeper, Hinds, Smoke Fairies, Four Tet, Daniel Avery, John Wizards, Richard Russell, David Holmes, Total Refreshment Centre, Metronomy, Go! Team, Erol Alkan, Kelly Lee Owens, DJ HAAi, Joe Goddard, Blanck Mass, Daniel Miller and more.
In April we activated the #LoveRecordStores campaign on TikTok, and shortly after the initial launch it became the 5th most trending hashtag on the platform and to date has received over 465m views. During the recent 24hr event click through rates from socials increased by 70% and on Twitter alone, we received over 635K impressions resulting in maximum exposure to all our independent retailers.
Artists supporting the social campaign included Bastille, Tim Burgess, Elton John, The Rolling Stones, Tom Walker, Paul Weller and Steve Wilson.
Between launch and June 18th, we received over 44.2k unique visitors and 64.2k page views on loverecordstores.com
635K impressions on Twitter over 24hr event + 1.2 million from March to June 2020
Instagram 375K impressions (March to June 2020)
TikTok - 465m views on hashtag + over 865K views on our LRS account
During the build-up to the 24hr event, over 14k click throughs from LRS socials.
More
+ 24-hours of exclusive programming: Watch Again.
+ ”Love Record Stores Day boosts music retail, taking over £1 million in revenue” - NME
+ “Love Record Stores event delivers £1 million boost to music retail” - Music Week
Project: Film production, distribution VOD hosting.
Southern Journey (Revisited)
Production
World premiere at Sheffield DocFest
www.fifthcolumn.org.uk/Southern-Journey-Revisited
The Filmmakers House
Production Film Score
World premiere at Sheffield DocFest
www.thefilmmakershouse.com
Project: VOD / TV production
- Matter is a Relative Matter
An inspirational arts series, similar to Arena, South Bank Show etc.
Iain Mcgilchrist
Iain McGilchrist talks to Matt Shaw about how our divided brain, the left and right hemispheres, shape our perceptions and how this can separate us from the natural world. Can we find our way back?
Brian Catling
This second episode of 'Matter is a Relative Matter' takes us into cultural capital, and with the Intellectual, Spiritual, Social, and Experiential capital at the forefront of the work of artist, poet and author, Brian Catling.
Maurice Morris
Maurice Manning, born and raised in rural Kentucky, takes us into the realms of Nature poetry, reforestation and a changing cultural landscape.
Project: The Quietus at Leisure
Production
Featuring original sessions with Stephen Morris (New Order), Cosey Fanni Tutti and Jim Sclavunos of Nick Cave & The Bad Seeds.
Project: John Robb in Conversation
Production.
Original In conversation sessions featuring Stewart Lee, Viv Albertine, Benjamin Zephaniah and Slaves.
About New Nowhere.
Matthew Shaw is a film producer and event panner and co-ordination, running the The Lush Showcase, Lush Summit and Lushfest events. He is also composer and musician creating original scores for film and television.
Rupert Morrison runs The Drift Record Shop (nominated as 'Best Independent Retailer' at the Music Week Award in 2013, 2015, 2016, 2017, 2018, 2019 and 2020) and coordinates the Dinked collective of indie retailers. He edits the Deluxe Newspaper, an independent newspaper about Record Shop Culture that is distributed globally through Record Shops.
Together they produce, book and creative direct the Sea Change Festival in both its physical and digital editions.